Saturday, April 17, 2021

Healthy food company grew by more than 700% in the search for snacks – Prime Time Zone

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People decided to take the extra time at home as a result of the quarantine to completely change their diet

Diego Vara / ReutersAccording to a survey conducted by Uni Alimentos, the search for healthy and tasty snacks grew by more than 700% in the pandemic

When the quarantine started, in March last year, communication analyst Mariana Rocha noticed that her eating habits were not doing so well. After realizing problems such as anxiety and insomnia, in addition to weight gain, she decided to take the extra time at home and completely change her diet. Almost a year later, Mariana changed the main meals and also started testing healthy snacks. “My diet today, it is like this: 50% of the dish is just vegetables, 25% is protein and 25% is carbohydrate. Today I no longer eat refined sugar or wheat flour, which is gluten. As soon as I started, I went to the supermarket and bought exactly one of each to find out what I was going to like and what I was not. So there was a lot of rice crackers, which became great allies, ”said Mariana. With the change in habit, she lost 16 pounds.

According to a survey conducted by Uni Alimentos, the search for healthy and tasty snacks grew by more than 700% in the pandemic. Vegan, lactose-free, gluten-free and sugar-free snacks are the most popular. The CEO of Uni Alimentos, Vagner Gomes, explains that the search for better food has been going on for some years, but it was driven by people’s concern for health and the improvement in the quality and price of products. “Three years ago, for you to consume a gluten-free product, it was very bad. It was a hard product, an extremely expensive product. So the industries are also following this evolution of the consumer, investing in technologies, new products, new healthy and tasty ingredients. ”

Nutritionist Gabriela Cilla, however, points out that it is necessary to be aware of pitfalls. She says it is important to know how to read food labels. “Really know how to evaluate. If it is a whole cookie, we have to look for whole flour in the ingredients. If it is said to be sugar-free, then look at the ingredients and look. If there’s no sugar, that’s great. We in a vote of confidence. These ingredients for people constitute a product to be clean or not. If it is a clean product, we can consider that it has few ingredients, so it is not as processed ”, he explains. The nutritionist also stresses that it is important to know how to measure snacks even if they are considered healthy. According to the National Health Survey 2019, released by the IBGE, one in four people 18 years of age or older in Brazil suffer from obesity. Excess weight affects 60% of the population.

* With information from reporter Beatriz Manfredini

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