Available only to selected Nike customers, the shoe will be available by the end of the year. (Nike / Reproduction)
Proof of how design, innovation and engineering can come together to create practical sneakers. “It’s intuitive, easy to put on, easy to take off,” said Nike in a statement about the launch of the GO FlyEase shoe. A shoe free from the use of hands, for those who are in a hurry or want practicality.
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The user can put on his shoes without bending over or using his hands, thanks to a “bistable hinge that allows the shoe to be safe in fully open and closed states,” said Nike. Tennis literally opens and closes when worn and removed.
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The natural act of removing the shoe has been simplified. When touching with the tip of the feet on the other’s heel, the tennis folds to the floor, opening a slit that facilitates the removal of the foot. “The unique flexibility of the tensioning band overloads an action that many might consider natural (taking off the shoe) and completely reimagines that movement as the basis for an accessible design,” said Nike.
FlyEase technology has already been used in more than 20 models of shoes for basketball, running and sportswear. In addition, the models follow three pillars: they need to be easy to open and close, simple to put on and take off, and they need to accommodate different foot shapes.
The Nike Go FlyEase will also be available in other colors.The Nike Go FlyEase will also be available in other colors. (Nike / Reproduction)
According to a report by the WGSN, the trend in the use of sneakers remained high with the pandemic. “With changes in lifestyles, and the search for comfort and multifunctionality, users are looking for sneakers that use timeless materials to create practical and refined looks,” said Lucila Saldana.
The Nike GO FlyEase is available in three colors: white, light blue and volt (brand fluorescent green), black, turquoise and carmine, and black and blue. The sneaker will sell for $ 120, and is only available to select Nike members. The sale to the public is planned for the end of this year.
