Netflix with its feet on the ground: the result must have a deceleration of subscribers

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Massive growth in subscriber numbers lags behind as industry consolidates and new competitors establish themselves

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On Netflix, it’s time to put your foot down. The company, which benefited from the moment of social isolation and staying at home, brought in 10 million subscribers worldwide a year ago, but expectations are for more mundane numbers in the second quarter results, which will be released on Tuesday, 20.

The company is expected to have 1 million new subscribers, down from 3.9 in the first three months of 2021. Revenue should rise, however, up 19% over the same period last year, around 7.3 billions of dollars.

Netflix is ​​established in the streaming industry and has a solid platform that users trust and find simple and efficient, but it is no longer alone in that market. In recent years, the profusion of competitors such as Disney+ and, more recently, HBO+ has moved users to other services, with many of them deciding which services to subscribe to.

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palheta smll Netflix with its feet on the ground: the result must have a deceleration of subscribers

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