The function arrives in a year of explosive use of video calls
O WhatsApp started releasing this Wednesday (16) voice and video calls on the web. The resource is still being tested for a restricted group of users and comes in a year in which companies with apps videoconferencing has had a great boost given by quarantine in many countries to contain the new coronavirus pandemic. The rival’s actions Zoom Video Communications, for example, jumped from $ 71 in January to $ 404 today.
The new WhatsApp function was detected by the website WABetaInfo, known for testing preliminary versions of the application.
A video call on the desktop application or the WhatsApp web version appears in a window separate from the rest of the text conversations.
The format of distance video communication seems to be here to stay. According to a study by the consultancy GlobalWebIndex, in July this year, 27% of Brazilian internet users intend to continue using video calls even in the post-pandemic coronavirus era.
According to the Panorama Mobile Time / Opinion Box survey, released in February, 90% of Brazilians use WhatsApp to send text messages. In addition, 81% communicate via audio in the app. The study also says that WhatsApp is installed on the mobile phone of 99% of Brazilians and that 93% use the app every day. With the arrival of the new feature to the most popular application in Brazil, the competition may heat up for competitors Zoom, Microsoft Teams and Google Meet.
As the new feature of video calls on the web is still in the testing phase, it has been gradually released to more and more users. If everything goes as the company expects, a launch for all users could happen in the future. On Android smartphones, users can choose to participate in the app’s beta testing program.
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