Thursday, April 15, 2021

Visit the history of silk with Salvatore Ferragamo’s ‘Silk’ exhibition

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There is no need to go to the Salvatore Ferragamo Museum in Florence to visit the exhibition, as it is available for virtual visitation until April 18, 2022

Italy has always been known for its silk production, and Genoa, Venice and Florence have dominated the Western textile market for centuries. And as of today (25), Salvatore Ferragamo pays homage to the noble fabric through the Silk exhibition.

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The exhibition aims to illustrate, through the House, the long creative process behind silk prints, in particular handkerchiefs, which unite creative intuition and high-level industrial craftsmanship. The show is like a huge mood board which reconstructs the creative and cultural path of silk prints, with references to nature and animals that populate jungles and savannas.

Museo Ferragamo room 6 4 Visit the history of silk with Salvatore Ferragamo's 'Silk' exhibition Some of the silk scarves on display at the museum.

Some of the silk scarves on display at the museum. (Museo Ferragamo / Disclosure)

While the name Ferragamo was synonymous with women’s shoes until 1950, the brand’s founder, Salvatore, dreamed of turning his internationally renowned brand into a fashion brand that would dress women from head to toe. With the help of illustrators and artists, in the late 1950s, Salvatore began to produce the first silk scarves. His favorite subjects were art and the stunning monuments of Italian cities. However, it was from the 1970s that this dream came true thanks to one of her daughters, Fulvia, who launched the continuous production of silk accessories.

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palheta smll Visit the history of silk with Salvatore Ferragamo's 'Silk' exhibition

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